Archive for October 2012
Great Free Marketing is Just a Manifesto Away
After hearing him speak at our recent state-wide TAB Synergy Conference I’ve begun reading Andy Sernovitz’ really fine book “Word of Mouth Marketing”. Andy’s whole premise is that if you do the right things, people will talk about you – and that’s the best kind of marketing. I’d encourage you to check out his website. …
Read MoreHow to be the Best Networker on the Planet in One Easy Step
Networking is just part of the deal these days. If you want leads, you network. If you’re looking for a job, you network. If you’re looking for a date, you network. You network until your bladder can’t stand the thought of another cup of coffee, and then you get up and do it again. We…
Read MoreSocial Media Marketing is Like Exercise…Don’t Get Out of the Habit
It’s amazing how quickly things can get away from you. A year ago I was buying a new wardrobe because I’d lost 40 pounds after diligently sticking with an exercise program. Today? The exercise regimen is only occasional. Some of those skinny-guy pants are a little tight. And why? Because I allowed myself to get…
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Are You Tired Of Useless Meetings?